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Being Effective in Your Persuasive Writing
The goal of persuasive writing is to have the ability to influence or change a persons mind with your words. You encounter these in your normal everyday life. Whether it is a politician trying to convince you to vote for them, a commercial for a company that wants you to buy there product, or from your children trying to explain the reason why they should be allowed to go to that concert, persuasion is all around. You may even use the power of persuasion on yourself, like deciding why or why not you should eat that last piece of pizza or if you really need to buy another white shirt even though it is a really good deal. Everyday you have to decide on whether one choice is better than another and why.
To succeed in your persuasive writing venture you need to follow a few simple rules. You must have focus. Decide on what position you are trying to persuade. Are you for or against the topic your writing about? Choose a side and stick with it. Arguing both sides of the fence will be detrimental to your persuasion. There are three techniques that you will need to use to have convincing persuasive writing.
Now you need to provide facts and evidence to support your writing. Statistics and examples are used to provide the reason people should choose you position and believe your writings. You can also include facts and evidence that demonstrate why the opposition is wrong. This should be eased into. Remember you are trying to persuade and convince them on why you position is better not offend or alienate them. This is called the logos technique of persuasion writing.
Another persuasive writing technique is ethos. This is where you have to prove yourself to be a creditable person. To be able to make your readers believe that they should have confidence in what you are telling them. The best way to prove your credibility is to provide true and undisputable facts, be articulate, and explain why you are capable of proving this information to them.
Pathos is the third technique you will use in your writing. This will appeal to the emotions of the readers. This can be the most important technique but also the most critical. It must be used with caution or you can just as easily turn the readers against you as you could bring them with you. Appealing to your readers emotions can be tricky. This must be done subtly To work this effectively you must have the ability to make the reader feel your emotions, the joy, the pain, the hurt whatever the case maybe.
You need to pin point your target audience and write to appeal to them. What sounds interesting and persuasive to a teenager most likely will not work with a middle age woman. Whether you are targeting men or women will make a difference in you writings. Identify with your target audience. An example of this would be ?only the cool kids will be wearing product XYZ? or ?we know as a respectable home owner you will want to?..? By identifying with the intended audience it pulls them into what you are writing and how or why it pertains to them.
Persuasive writings can be a challenge. You have to objective and opened minded to other positions of the topic at hand even though sometimes you don?t want too. Remembering you goal is just to persuade them why yours is better. This does not necessarily mean that the opposition is bad or wrong, just that yours is a superior choice.
Business writing: What it is and Tips to Help You (business writing) Business writing is much more precise and less detail oriented than other styles of writing. In writing for a business there are a few elements you must know. Your knowledge or lack there of these elements can make or break your business writing career. Your goal for business writing is to strive for clarity and precision, yet not be too vague or elaborate. Examples of business writing would be emails, business plans, brochures, and many more. Virtually anything writings that pertain to a business are classified as business writing. When people read business writings they are not only looking for what happened and why, but how you are handling the situation at hand. A person reading a business writing that has an organized and concise style with an active tone is going to heed a much better result and give confidence that any matters will be taken care of. Organize your thoughts. The more organized you are the quicker and easier it will be for you to put your words in a decisive and orderly style. Your writing should be grammatically correct along with the proper usage of capitalization and punctuation. These errors can cause misinterpretations amongst the readers of your business writings. An example of correct and incorrect punctuations would be ?We are missing the actress Jane.? Or ?We are missing the actress, Jane.? While both are correct, they mean two entirely different things. Business writing is backwards or upside down from other writings. You start with the ending and then give a brief synopsis on how you got to that point. You may include other avenues that were considered and why they were not chosen. Have a positive attitude. Even if you are conveying a message that has on outcome other than optimal a positive tone will bring a much better response. Tell your readers what good came about from the outcome. Tell them what you can do with these results. For example a non-profit agency held a fundraiser. They were hoping to bring in $25,000 for building repairs and play ground equipment. Unfortunately, they only got $15,000. Positive tone writing would be ?Our fundraiser was successful. We can now begin building repairs.? Or ?The new playground equipment will be delivered tomorrow due to our successful fundraiser.? Even though it was not as much of a success as you would have liked, by keeping a positive attitude and showing people what can be done will promote a positive attitude in the future. A negative tone might be something like ?Since our fundraiser was not as successful as we had hoped, we will have to choose between playground equipment and builder repairs.? This approach could be unfavorable to future fundraisers because it seems as though you are unthankful for what you did get. Being positive shows your appreciation for the hard work or donations that you have received. Don?t play the blame game. Even if you know whose fault it is a deal fell through there is no need to start a mud-flinging contest. Surely, the person responsible is already aware of the situation and chances are so is everyone else. Down the line they are not going to remember whose fault it was, but they will remember who was naming names. This is not only very unprofessional, it is malicious and that is not how you would like to be talked about. Finally using an active voice will promote a better reception to your business writing than a passive one. An active voice shows that you are in control and are aware of how or why things are going to happen.
Copyright lawyer Everything You Need to Know about a Copyright Lawyer Everything you may need to know about a copyright lawyer before you get one, there are so many different types of lawyers a little run down never hurt anyone. Copyright lawyers deal with many different subjects such as internet law, intellectual property, patent and trademark and of course your copyright laws. Each lawyer has gone to school for some time in order to get a degree to help you, which means they know more about the law than you do. Some mistakes website owners make is when they buy articles online; many times a buyer just assumes they have full copyright. This isn?t always the case, depending what was agreed on will determine who has ownership. In order to make sure you don?t fall into this trap have a lawyer set up a contract before you hand over any money, this way you know for sure if you have full ownership or if the writer does. There are actually three different categories that you may purchase an article, usage, full and unique. A copyright lawyer will explain exactly what each one means. Usage is basically meaning the buyer gets to use the article one time, but the writer can use it again or resell it. Full rights will give the buyer all rights; they can even place their name on the article saying they wrote it. A copyright lawyer will never tell you that you don?t have to register your copyright; in fact they will encourage you to do it. Sure, they get money to do it for you but you will have documented proof that you own the copyright. If you don?t file it, you can?t sue if someone uses your information. A copyright lawyer is not cheap, that means if you are just looking to pay out a mere $300 you are looking in the wrong field. Sure there are sites that offer to do your bidding for you. Are you sure they are someone you trust? Stick with your gut feeling, pay the money and have someone there to walk you through everything you need. Most copyright lawyers will have special discounts on packages, which means you?ll be getting a lot more than what you originally walked in for. Chances are your lawyer will even advise you of things you didn?t even have knowledge about. A copyright lawyer can help you better understand the laws of the virtual world, as well as the real world. Every day someone new is getting sued over content on the internet, it can be as simple as someone stealing an article, quote, song or a picture. A big issue is using another company?s name in your tags to get the search engines to rank you higher, you will get caught and when you do the fines are pretty steep. Other issues may be with bloggers today, be careful with what you say about your places of business, not only could you get in trouble for any copyrighting issues but slander is another big issue. Another thing you may want to know about a copyright lawyer is that you can use one even if you are actually getting sued. Many people only look for one when they want to copyright something or sue someone, but they normally don?t think about hiring a copyright lawyer when they are being sued. This is definitely the person you want on the job defending you if the time comes, after all they do know their job. That?s everything you need to know about a copyright lawyer before you get one, if you have any other questions call them up and ask them. Lawyers love to give advice, especially if they think you?ll be hiring them.